dFakto explains how you can both grow profits while lowering costs by responding more rapidly to your customers’ needs Many companies are under constant pressure, and this is felt right throughout the company. While boards and CEOs continue to insist on increased revenues and lower costs, the necessity to delight the customer, multiply customer growth […]

“All I want are the latest trends and customer insights from our data.” Why is it that this seemingly modest request from a senior manager can cause panic in the marketing department? “It should be easy,” you hear them say, “after all we’ve got loads of information about our customers, just search for it.” Now […]